About The Brand

Frugi was established in 2004 by Lucy and Kurt and initially named Cut4Cloth as a result of the lack of clothes that could fit cloth diapers that their son used. They embarked on the project to show that it is possible to create a business that earns money through a brand while at the same time maintaining a moral and ethical business practice, all the time driven by passion to balance the business and the moral aspects of the business. After a change in the business strategy and operating for eighteen years, Frugi is now the largest organic and ethical kidswear company in the UK. Nowadays, Frugi has its products available in over 550 stores in 30 countries, and the company’s growth and focus on sustainability are evident.

The goal of Frugi is very clear: to combine the concept of design quality and the commitment to ethical conduct and sustainability. The company makes sure that every single product is made to the best of the company’s sustainable practices by sourcing only organic cotton from growers. Moreover, their outerwear is made from recycled plastic bottles, which proves their desire to make the world a better place. Frugi is always on the lookout for innovative ways to improve and progress, which is their belief that great design, ethics, and motivated people can help to create a better world.

Charming Baby Clothing for Every Little Milestone

They have the best and comfortable infant clothes for kids that are between the ages of 0 and 2 years of age. Since every piece of clothing is made of soft and organic cotton, your child will be comfortable and assured as he or she moves around. Their clothing, which is at the same time practical and beautifully designed, is perfect for every phase of early development from cute one pieces to comfortable sleepwear.

Besides comfort, ethical actions and sustainability are the values they care about. This has been evidenced by their choice of materials used in the production of their baby clothing in consideration of the environment. Their line promotes your baby’s development, all the while maintaining the highest quality and care for your little one with the added convenience of easy wear and tear. Browse through their choice to find the right outfit to match your child’s first steps.

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Baby T-Shirts & Tops

This range of infant T-shirts and tops is designed to enhance your child’s outfit with ease and fashion. These clothes are made of organic cotton that is silky, breathable and perfect for everyday wear and allows baby to have easy mobility. All its garments are vibrant and come with playful prints that make wearing an outfit fun and ensure that one can easily layer, according to the weather. Superior quality cloth is quite comfortable on the skin and does not cause any rashes or itching.

Their infant T-shirts and tops are durable to withstand the tough playtime and repeated washing so that they remain pretty looking, well fitting and soft. It is also possible for the parents to easily dress and undress their children given that the designs incorporate elements such as loose necklines and easy to open snap fasteners. These versatile tops can be worn with skirts, shorts, or leggings, giving the wearer almost endless outfit possibilities. Choose from their assortment to make sure that your child looks cute and feel great on all of their everyday outings.

Little Creature Applique T-Shirt

This Little Creature Appliqué T-shirt comes with short sleeves and is ready to wear to cater for outings which are conducted during warm weather. This is a very flexible and breathable organic cotton top for infants and toddlers, and the front part of this clothing has cartoon appliques. Moreover, the poppers on the shoulder of the sizes up to four years make dressing easy because there is no restriction of movement.

Features:

• Main: This pants is made from 100% organic cotton interlock fabric.
• Neckband: From 95% Organic Cotton Rib and 5% stretchy Elastane
• Very soft and smooth to the touch of the skin
• Fab character appliqué on the front of the t-shirt
• Short-sleeved
• Sizes up to 4 years: Popper fastenings on the shoulder In this type of shirt, the collar and the shoulder are two parts that are most likely to be fastened by popper fastenings.

Little Creature Applique T-shirt

This Little Creature Appliqué T-shirt is a short-sleeved piece that is perfect for wear and was developed for use in outdoor trips that are characterized by warm temperatures. This is an infant and toddlers’ organic cotton top that is very flexible and allows free circulation of air; the front panel has cartoon appliqués. Furthermore, the poppers on the shoulder of sizes up to four years makes it easier to dress the baby due to the ease of movement.

Features:

• Main: This garment is made from 100% Organic Cotton Interlock.
• Neckband: This garment is made from 95% Organic Cotton Rib and 5% stretchable Elastane.
• Very soft and delicate to touch on the skin
• Fab character appliqué on the front of the t-shirt
• Short-sleeved
• Sizes up to 4 years: Popper fastenings on the shoulder The smoothness of the fabric and the detail of the cut is preserved and the shoulder remains secure.

Tessa Top

The Tessa Top for babies and toddlers is made from organic cotton and thus very soft and gentle on the skin. This durable piece of clothing ensures tthat it will last through many washings and rough and tumble play. The shirt has gathered details and fluted short sleeves which are quite cute. There is a band of elastic at the back of the shirt that helps to slip it on in the morning.

However, besides its utilitarian characteristics, the Tessa Top is rather beautiful and versatile in design and fits well with different types of bottom-wear including skirts and leggings. Your kid will not be too hot in summer or too cold in winter since the natural, breathable fabric will keep him or her warm and comfortable. The Tessa Top is a stylish, functional, and environmentally friendly piece of clothing that should be in every baby’s closet because of its practicality and high-quality materials.

Features:

• The fabric of the product is 95% Organic Cotton and 5% Elastane.
• It is smooth and delicate to the tender skin.
• Bright and cheerful Frugi print
• Fluted short sleeves
• Gathered details
• Easy dressing: Stretchable collar line at the back
• GOTS Organic
• Certified by Soil Association Certification
• This means that the products are Organic certified by Soil Association Certification

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Baby Leggings

The leggings they have for infants should be in your little one’s wardrobe since they have been designed to be stretchy. These pants are comfortable to wear because they are stretchy and provide a close fit; this makes it easy for a crawling baby or one learning to play or walk. The soft elastic waistband does not hinder the baby’s movement in anyway since it is designed to stretch to accommodate the growing size of the baby.

These leggings are available in different colors and designs that complement any clothing, and therefore are both fashionable and practical. They are able to retain their form and softness even after many washings and rigorous activities that children engage in. Their baby leggings are fashionable and functional; your baby will look great and feel comfortable all day. They are ideal to wear under dresses or combined with shirts.

Libby Printed Leggings

Do you want leggings that will regain their normal shape after your child has engaged in fun activities? Some of the Libby Printed Leggings that they have developed and which are quite popular, are made of a blend of very soft organic cotton and stunning elastane. What this means is that you will not have to worry about knees that are too loose again. These full length leggings feature a fitted waistband that is elasticized, and are easy to wear and comfortable. They are bright and colorful and carry motifs of the Frugi brand.

Features:

• This is made from 95% Organic Cotton Jersey fabric and 5% stretchable Elastane fabric.
• Flexible, non-abrasive and comfortable on the skin
• Comfy elasticated waistband
• No side seams
• Sizes up to 2 years: Intended to be worn over the cloth nappies
• GOTS Organic

Everyday Cuffed Legging

These full-length Everyday Cuffed Leggings are great for layering and go well with any top and jumper your child might be wearing. Available in soft, stretchable organic cotton fabric, they ensure that your child is comfortable all day, without restricting his/her movements in any way. The leggings have bands on the bottom; they do not slide up, which makes the leggings perfect for playtime and other activities.

These are comfortable leggings which can be worn with ease when putting on welly boots for the various activities that are done out of doors. The organic cotton is long lasting and does not shrink or become worn out easily when washed or used often. Whether your child is out playing in the woods or playing indoors, the Everyday Cuffed Leggings are clothes that will keep your child comfortable and stylish.

Features:

• This is made from 100% organic cotton rib.
• Kind of fabric that is very soft and does not cause any irritation to the skin.
• Comfy elasticated waistband
• Knee patches
• Sizes up to 3 years are designed to be worn over cloth nappies
• GOTS Organic

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Embrace the Best in Baby Clothing with Frugi

Taking specifically baby clothes, Frugi can be considered as an example of sustainability and high quality. Frugi ensures that every piece of clothing is as friendly to the environment as it is to the delicate skin of your baby because of the company’s long-standing adherence to business principles and the use of high-quality organic materials. Any clothing item, including pretty tees and practical leggings, is made with the intention to provide comfort and stylish wear for your child as well as to raise the awareness of environmental issues. Frugi’s use of recycled materials and organic cotton is a testament to its commitment to reducing its impact on the environment and creating a sustainable future.

Frugi is not only enthusiastic about the clothes. This company is reliable for parents who value integrity and truth because the company encourages fair trade and accountability for the environment and the people. Each piece of clothing is a combination of the contemporary and traditions, ensuring that your child will receive the best of both worlds. Frugi will be able to dress your child in apparels that are made with a lot of care, much attention, and genuine intention of making the world a better place.

Shop Now

Join the Frugi family and discover a range that combines ethics with style. Browse through their collection today and dress your children in apparels that are sustainable, empathetic and of high standards. Visit their website and select a solution that is good for your child’s health and the health of the future of their planet. Shop now and get the Frugi difference!